Mitchell's winning Offer
"Retailer Comfort Plan"
4-Month Profit Path:
Mitch's journey into a New niche
Summary:
Mitchell, a commercial HVAC contractor, struggled to secure large-scale retail clients. His primary focus was on smaller commercial projects, leaving his team unable to break into lucrative mall contracts. Partnering with Ronin’s HVAC Match System, they transformed their approach, landing contracts with three major malls and increasing annual revenue by $240,000.
The Challenge:
Mitchell faced stiff competition in the retail sector, where decision-makers prioritized energy efficiency, cost-effectiveness, and reliability. Despite his team’s technical expertise, they lacked the marketing tools and strategies to differentiate themselves and win high-value contracts.
The Solution:
Ronin developed a tailored “Retail Comfort Plan,” focusing on energy-efficient retrofits and seasonal maintenance contracts. Using the HVAC Match System, they:
- Created niche-specific landing pages emphasizing energy savings and uptime.
- Ran targeted ad campaigns to connect with property managers and decision-makers in the retail sector.
- Implemented automated follow-ups, pre-qualifying leads and scheduling consultations.
The Results
“Ronin helped us break into the mall industry. Their system delivered results we couldn’t achieve on our own.” – Mitchell
Within 6 weeks
35% response rate from reactivation emails sent to dormant clients.
10 maintenance contracts secured directly from inbound inquiries.
Initial campaigns delivered a 5x return on ad spend (ROAS).
...by Month 4
These deals included long-term maintenance agreements and seasonal HVAC upgrades, ensuring consistent revenue.